Worst Car Insurance Advert - Ever
If you thought the wall to wall car insurance adverts on daytime tv, were bad, wait till you see what our American cousins have to watch in their commercial breaks. This advert is worse - much worse - than anything Admiral, Confused, Elephant or even Hastings Direct have ever put out.
Having said that, for all that it is really, really bad, it is still, somehow, less annoying than Harry Hastings, the Admiral and their drama school reject chums who clutter up the British airwaves.
Weirdly, their website looks completely nondescript and corporate!
Labels: admiral, advertising, car insurance, confused, elephant., hastings direct, tv ad, video
posted by Dave Wilson @ 12:34
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4 Comments:
Blimey - never thought I'd see anything to rival Churchill's disturbingly orgasmic bulldog trying to get all inter-special, but you may just have found it!
Low budget or what! Doesn't exactly inspire trust in the solidity of the insurer.
Aw, you're taking it too seriously. I think it's supposed to be kitsch, post-modern irony. People say Americans aren't ironic, but that's balls - it's just a different set of ironies...
Andrew,
It could be ironic, but that wouldn't explain the bland corporate website or the animated snippet of the eagle that appears towards the end, which looks like it might be another ad they spent money on and couldn't bear to leave out.
Ultimately I just don't think the ad is knowing enough to be ironic - or successfully ironic.
What kind of ads is that? it is so low in quality. To see it as ironic, i dont think so.
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