Posts tagged audi

Audi’s Green Police are on the Case

Although everyone seems to be talking about Google’s superbowl advert, another ad that received its premiere outing last night was the latest from Audi. Now, in Europe, Audi aren’t really perceived as a ‘fun’ brand, and their ads tend to be somewhat portentous, with a focus on patents, technology and innovation – Vorsprung Durch Technik and all that.

But American audiences knew they were in for a treat when this teaser spot appeared (And yes, that does mean that superbowl ads are big enough to have their own ads!)

Yes, the Green Police are here, and, with tongue seemingly planted in cheek, they are going to stop you from breaking the planet. Unless you own an Audi A3 turbodiesel.

I love all the attention to detail in this ad, as it simultaneously pokes fun at the green movement, the law enforcement community and US reality TV all married to a Gillette-esque Power Jingle. Despite this it manages not to undermine the environmental messages. And compared to the petrol-engined gas-guzzlers favoured by the American people, a TDi is ultra-green. So much so the the A3 TDi is the current Green Car of the Year (beating the Prius and Insight, presumably on the grounds that normal folk might buy it).

And, of course, if you should need insurance for an Audi, or electric car insurance, you know exactly where to come.

Ich bin ein Frankfurter

As you might know all the recent automotive news in coming from the Frankfurt motor show, so I thought I would share with you my highlights.

Maserati GranCabrio
I know I blogged about it not very long ago, but how good does it look in real life?

Citroën REVOLTe
This cool quirky looking concept bears more than a passing resemblance to the iconic 2CV. The interior is also very interesting with this concept, with woven black leather, crimson velvet and aluminium. Rumours are a toned down version of this baby town car is set for production.

Ferrari 458 Italia
One of the most hyped up cars has been the Ferrari 458 Italia. Personally I’m reserved about some styling points, I think the bonnet looks like it doesn’t fit to the headlights properly and I’m not keen on the sticky out rear lights. There are two things I love about it however, the gorgeous shape, especially the rear, and this incredible video:


Audi R8 V10 5.2 V10Most cars look stupid with overuse of chrome, very few can get away with being totally chrome – although I think the Audi R8 pulls it off big time!

Lamborghini Reventon Roadster
Ok so you can’t really see the Reventon, but I think this Lambo frauline offers way more in the way of eye-candy.

Thanks to autoblog for the pics!


Paris takes two up the rear…

Ooer Missus… We spend enough time bigging up other peoples funny vids on here, so here’s one of our own. Let us know what you think, or better still rate it on YouTube.