Peugeot’s best-selling car – the Peugeot 206 – celebrates the 20th anniversary of its launch in 2018.
The original Peugeot 206 first hit the roads as a hatchback in 1998 and sold more than 5.4 million cars by December 2005.
It remains Peugeot’s best-selling vehicle with 5.1 million sold in Europe and 8.3 million globally.
Advert recreated for Peugeot 206 birthday
To mark the anniversary, the company has recreated the iconic Peugeot 206 advert – ‘The Sculptor’.
Filmed in Jaipur, India, in 2003, the advert showed a young man converting his Ambassador into a Peugeot 206 after seeing the car in a newspaper ad.
He makes the modifications by repeatedly crashing his Ambassador into a wall and then encouraging an elephant to sit on it to make it resemble the Peugeot 206.
As a celebration the French carmaker converted a Hindustan Ambassador into a new Peugeot 208 GTi, using a team of engineers at Ajeenkya D Y Patil University, based in Pune, India.
The team spent several months constructing the vehicle for the new advert.
‘Fitting way to mark Peugeot 206 anniversary’
Peugeot Marketing Director Mark Pickles said: “It’s been 15 years since ‘The Sculptor’ advert appeared on TV screens and as Peugeot has recently acquired the Ambassador brand, it seemed a fitting way to mark the 206’s anniversary year.
“The anniversary of the Peugeot 206 is a great opportunity to recognise the vehicle’s success in becoming Peugeot’s best-selling model of all time.”
If you are planning on converting or modifying your car, you will have to modify your motor insurance cover too.
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