{"id":10609,"date":"2009-12-28T12:00:00","date_gmt":"2009-12-28T12:00:00","guid":{"rendered":"http:\/\/www.influx.co.uk\/wordpress\/?p=10609"},"modified":"2022-06-14T11:41:21","modified_gmt":"2022-06-14T10:41:21","slug":"saab-fighter-planes-to-crash-landings","status":"publish","type":"post","link":"https:\/\/www.adrianflux.co.uk\/influx\/blog\/saab-fighter-planes-to-crash-landings\/","title":{"rendered":"Saab: Fighter Planes to Crash Landings"},"content":{"rendered":"<figure><a href=\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10615\" title=\"112_0702_32z+1960_saab_96_rally_car+front_view\" src=\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view.jpg\" alt=\"112_0702_32z+1960_saab_96_rally_car+front_view\" width=\"750\" height=\"469\" srcset=\"https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view.jpg 750w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-300x187.jpg 300w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-624x390.jpg 624w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-278x173.jpg 278w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-526x328.jpg 526w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-710x444.jpg 710w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/12\/112_0702_32z+1960_saab_96_rally_car+front_view-572x357.jpg 572w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/figure>\n<p>Having been born and raised lusting after turbo Saabs and digging the legendary Viggen fighter planes that featured often in their ads, it&#8217;s amazing at how such a ridiculous bit of brand mismanagement can destroy a symbol of innovative Scandinavian engineering in so short a space of time.<\/p>\n<p>With the recent announcement of the failure of Saab&#8217;s sale and that an &#8216;orderly wind-down of operations&#8217; of the brand was thus in place, we were wondering if there was any precedent to this mad, sad tale.<\/p>\n<p>Even the older generation of Saab Rally cars like the one pictured above (which were amazingly successful) have a quirky, understated sort of cool about them. We have often wondered if there is another example of a meteoric rise to power and glory followed by such an equal but opposite plummet back to Earth?<\/p>\n<p>Could there be another example out there?<\/p>\n<p><object width=\"425\" height=\"344\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/PM3woO0AbCw&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed type=\"application\/x-shockwave-flash\" width=\"425\" height=\"344\" src=\"http:\/\/www.youtube.com\/v\/PM3woO0AbCw&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We at Influx think Saab&#8217;s rapid reversal of fortune is a real tragedy.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[1779,110],"tags":[2053,2659,1227],"class_list":["post-10609","post","type-post","status-publish","format-standard","hentry","category-cars","category-blog","tag-saab","tag-swedish","tag-swedish-cars","manufacturers-saab"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Saab: Fighter Planes to Crash Landings | Influx magazine<\/title>\n<meta name=\"description\" content=\"With Saab circling the plughole, we look at the rapid change in fortunes from fighter planes and quirky recognisable cars to lacklustre executive saloons.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/saab-fighter-planes-to-crash-landings\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saab: Fighter Planes to Crash Landings | Influx magazine\" \/>\n<meta property=\"og:description\" content=\"With Saab circling the plughole, we look at the rapid change in fortunes from fighter planes and quirky recognisable cars to lacklustre executive saloons.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/saab-fighter-planes-to-crash-landings\/\" \/>\n<meta property=\"og:site_name\" content=\"Influx Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2009-12-28T12:00:00+00:00\" \/>\n<meta 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