{"id":44275,"date":"2016-04-04T08:58:50","date_gmt":"2016-04-04T07:58:50","guid":{"rendered":"http:\/\/www.influx.co.uk\/?p=44275"},"modified":"2022-06-21T16:55:04","modified_gmt":"2022-06-21T15:55:04","slug":"cars-ads-100-years","status":"publish","type":"post","link":"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/","title":{"rendered":"100 Years of Automotive Ads"},"content":{"rendered":"
\"classic_cars_20th_cent_hc_ko_int_open_0464_0465_05414_1507291133_id_675302\"<\/a><\/figure>\n

As the poet said: \u2018April is the cruellest month\u2026 mixing memory and desire.\u2019<\/strong><\/p>\n

For many of us this sums up our automotive buying fantasies – adolescent motor memories mixed with up to the minute salary busting desire.<\/p>\n

The crew most expert at tapping into, and manipulating, this emotional double whammy are the guys in creative Adland.<\/p>\n

Car ads, like any other ads, are so ubiquitous that we hardly register them unless we\u2019re bang in the market at that time, or they are truly standout pieces of work.<\/p>\n

But as in all things perspective helps and we\u2019ve just stumbled across this beautiful book that offers just that. With over 400 colour prints it charts over a century of automotive advertising, picking some of the best and most desire-inspiring auto ads ever run.<\/p>\n

\"classic_cars_20th_cent_hc_ko_int_as001_05414_1507291132_id_844304\"<\/a><\/figure>\n

It starts with the man himself, Henry F. who famously said \u201ca man who stops advertising to save money is like a man who stops a clock to save time\u201d. (And \u2018amen to that\u2019 shout decades of admen from their 911 cabriolets.)<\/p>\n

It\u2019s published by those bastions of the \u2018real\u2019 printed book, Taschen ,whose books are objects of desire in themselves. This one comes from their compact, reasonably priced series \u2018Bibliotheca Universalis\u2019, so you won\u2019t have to take out a loan to buy it.<\/p>\n

The book is created in the USA so is pretty heavy on Americana but for the motor enthusiast ,as well as the aspiring adman, it\u2019s worth having in your collection.<\/p>\n

And for those of us of a certain age it will be guaranteed to spark old memories and ignite some new automotive desires.<\/strong><\/p>\n

\"classic_cars_20th_cent_hc_ko_int_open_0370_0371_05414_1507291133_id_675287\"<\/a><\/figure>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

As the poet said: \u2018April is the cruellest month\u2026 mixing memory and desire.\u2019 For many of us this sums up our automotive buying fantasies – adolescent motor memories mixed with up to the minute salary busting desire. The crew most expert at tapping into, and manipulating, this emotional double whammy are the guys in creative<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[1781],"tags":[150,1972],"class_list":["post-44275","post","type-post","status-publish","format-standard","hentry","category-culture","tag-advertising","tag-culture","manufacturers-ford","manufacturers-volkswagen"],"acf":[],"yoast_head":"\n100 Years of Automotive Ads - Influx<\/title>\n<meta name=\"description\" content=\"Taschen book charts 100 years of automotives ads\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"100 Years of Automotive Ads - Influx\" \/>\n<meta property=\"og:description\" content=\"Taschen book charts 100 years of automotives ads\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\" \/>\n<meta property=\"og:site_name\" content=\"Influx Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-04T07:58:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-21T15:55:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2016\/04\/classic_cars_20th_cent_hc_ko_int_open_0464_0465_05414_1507291133_id_675302.jpg\" \/>\n<meta name=\"author\" content=\"Michael Fordham\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@influxmag\" \/>\n<meta name=\"twitter:site\" content=\"@influxmag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Fordham\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\"},\"author\":{\"name\":\"Michael Fordham\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/#\/schema\/person\/a6c91b312024b67eded5a6ab27166bac\"},\"headline\":\"100 Years of Automotive Ads\",\"datePublished\":\"2016-04-04T07:58:50+00:00\",\"dateModified\":\"2022-06-21T15:55:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\"},\"wordCount\":277,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2016\/04\/classic_cars_20th_cent_hc_ko_int_open_0464_0465_05414_1507291133_id_675302.jpg\",\"keywords\":[\"advertising\",\"culture\"],\"articleSection\":[\"Culture\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\",\"url\":\"https:\/\/www.adrianflux.co.uk\/influx\/culture\/cars-ads-100-years\/\",\"name\":\"100 Years of Automotive Ads - 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