![\"\"](\"https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2021\/09\/Issigonis_portrait_3.jpeg\")
Designer Alec Issigonis was born in the southern Anatolian city of Smyrna in 1906. As such he was of the generation who experienced the privations of two apocalyptic world wars. But there were other 20th century cataclysms that he lived and worked\u00a0 through as a designer – including the Suez crisis of 1956.\u00a0 The closure of the Suez canal created a shortage of fuel and as a consequence, a reintroduction of war-time style rationing. Issigonis knew intuitively and through lived experience that things can \u2013- and often do — fall apart. One of the consequences of this experience was the emergence of a visceral knowledge that design should be focussed on not only providing products that would last, would be accessible and could be fixed – but products that tread as light as possible, and were lean on resource and impact on the wider world. The cars he designed in response to this knowledge – the Mini, of course, being the most totemic – reflected this. And this is why, despite the decades that have elapsed since he put pen to paper, there are so many Issigonis designs on the road – and the character of these cars are lodged deep in our hearts.<\/span><\/p>\n The Morris Minor was unveiled at Earls Court Motor Showon 20 September 1948. Issigonis led the design team that created the \u2018British Beetle\u2019 More than 1.6 million were manufactured between 1948 and 1972 in three series. The incredible numbers that are still populating the highways and byways of these islands is testament to its simple, durable design. Not the most dynamic mid century motor ever made, but most of us love have loved a Moggy.<\/i><\/p>\n The\u00a0 Morris Mini-Minor\u00a0<\/i><\/b><\/p>\n Totemic. Iconic. influential. Revolutionary. Perennial. There are so many adjectives used to describe this little car\u2019s importance in the history of car culture. And they are all valid. When the Mini appeared, conjured from the pen of the man himself, for the first time small cars became cool, affordable and desirable. They had perhaps always been necessary. Try to beat this for ergonomics and even today, with a fleet of AI assisted CAD suites, and car designers fail. Fun to drive, cheap to run and fuel efficient – can we please have them back? Please.<\/span><\/i><\/p>\n Austin Maxi\u00a0<\/i><\/b><\/p>\n Let\u2019s face it: the Maxi wasn\u2019t the prettiest of Issigonis designs – and the British Leyland manufacturing process wasn\u2019t the most rigorous. But looking at images of the car through a contemporary lens – you can see the spacious simplicity of the car. It made absolute sense to extend the Mini\u2019s tardis like interior via the Maxi out to the leafy suburbs where it held court. This was accessible, simple, affordable family motoring for the masses – light on tech and impact.<\/span><\/i><\/p>\n The original Knight of the road knew how fuel shortages impacted on the common folks. His creations perfectly reflected democracy in driving.<\/p>\n","protected":false},"author":119,"featured_media":57185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[1779,1928,6],"tags":[2734,953,1113,2838,2045],"class_list":["post-57180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cars","category-edition","category-features","tag-austin","tag-british","tag-british-cars","tag-issigonis","tag-mini","manufacturers-austin","manufacturers-mini"],"acf":[],"yoast_head":"\nThe Morris Minor<\/span><\/h3>\n
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![\"\"](\"https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2021\/09\/morrisminor_4.jpeg\")
![\"\"](\"https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2021\/09\/austin_mini_1-1024x683.jpeg\")
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