{"id":8385,"date":"2009-11-06T13:00:57","date_gmt":"2009-11-06T13:00:57","guid":{"rendered":"http:\/\/www.influx.co.uk\/wordpress\/?p=8385"},"modified":"2023-01-24T12:35:08","modified_gmt":"2023-01-24T12:35:08","slug":"volvo-amazons","status":"publish","type":"post","link":"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/","title":{"rendered":"Encounters with Swedish Amazons"},"content":{"rendered":"<figure><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8387\" title=\"volvo-amazon_fs1\" src=\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/11\/volvo-amazon_fs1.jpg\" alt=\"volvo-amazon_fs1\" width=\"1007\" height=\"617\" srcset=\"https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1.jpg 1007w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-300x183.jpg 300w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-624x382.jpg 624w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-278x170.jpg 278w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-526x322.jpg 526w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-724x444.jpg 724w, https:\/\/cdn-influx-wp.adrianflux.co.uk\/uploads\/2009\/11\/volvo-amazon_fs1-572x350.jpg 572w\" sizes=\"auto, (max-width: 1007px) 100vw, 1007px\" \/><\/figure>\n<p>love this rendering of the humble, but subtly phat and menacing Volvo Amazon.<\/p>\n<p>Volvo must be one of the most misunderstood automotive brands ever created. Tarnished with decades of middle-of-the-road, family focussed earnestness, I&#8217;ve always thought there has been something innately stylish about most of the cars the company has marketed.<\/p>\n<p>The <a href=\"http:\/\/www.philseed.com\/volvo-240.html\">240<\/a>s, <a href=\"http:\/\/www.cars.com\/volvo\/740\/\">740s<\/a>, <a href=\"http:\/\/www.volvoclub.org.uk\/850rep1.shtml\">850s<\/a> and V70s had the boxy utilitarianism that was a template for getting the job done. The <a href=\"http:\/\/volvo1800pictures.com\/\">P1800s<\/a> meanwhile were rakishly dashing, and many were produced with Jenson DNA here in England. The C30 remains an interesting little hatchback with a stamp of individuality amongst the cookie cutter mass.<\/p>\n<p>The Amazon may have reminded the world of the stolid end of the Scandinavian identity, but as the creator of the bad-looking Amazon above drew out, there was an element of that clich\u00e9d cool sexiness there too. Watch this space for more Scandinavian adventures.<br \/>\n<object width=\"425\" height=\"344\" classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/7Zq-K4T_dSQ&amp;hl=en_GB&amp;fs=1&amp;\" \/><param name=\"allowfullscreen\" value=\"true\" \/><embed width=\"425\" height=\"344\" type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/7Zq-K4T_dSQ&amp;hl=en_GB&amp;fs=1&amp;\" allowfullscreen=\"allowfullscreen\" allowscriptaccess=\"always\" allowfullscreen=\"allowfullscreen\" \/><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We love the cool presence of Volvos<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[1779,110],"tags":[860,1286,172,955,2659,1227,2015],"class_list":["post-8385","post","type-post","status-publish","format-standard","hentry","category-cars","category-blog","tag-1950s","tag-cars","tag-classics","tag-road","tag-swedish","tag-swedish-cars","tag-volvo","manufacturers-volvo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Volvo Amazon Encounters<\/title>\n<meta name=\"description\" content=\"The Amazon proves that Volvo&#039;s image has always been misunderstood. We pay tribute to the inherent coolness and subtle design sensibilities of Volvo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Volvo Amazon Encounters\" \/>\n<meta property=\"og:description\" content=\"The Amazon proves that Volvo&#039;s image has always been misunderstood. We pay tribute to the inherent coolness and subtle design sensibilities of Volvo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\" \/>\n<meta property=\"og:site_name\" content=\"Influx Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2009-11-06T13:00:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-24T12:35:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/11\/volvo-amazon_fs1.jpg\" \/>\n<meta name=\"author\" content=\"Michael Fordham\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@influxmag\" \/>\n<meta name=\"twitter:site\" content=\"@influxmag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Fordham\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\"},\"author\":{\"name\":\"Michael Fordham\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/#\/schema\/person\/a6c91b312024b67eded5a6ab27166bac\"},\"headline\":\"Encounters with Swedish Amazons\",\"datePublished\":\"2009-11-06T13:00:57+00:00\",\"dateModified\":\"2023-01-24T12:35:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\"},\"wordCount\":154,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/11\/volvo-amazon_fs1.jpg\",\"keywords\":[\"1950s\",\"cars\",\"classics\",\"road\",\"swedish\",\"Swedish cars\",\"Volvo\"],\"articleSection\":[\"Cars\",\"Influx Daily\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\",\"url\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/\",\"name\":\"Volvo Amazon Encounters\",\"isPartOf\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.adrianflux.co.uk\/influx\/blog\/volvo-amazons\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.adrianflux.co.uk\/influx\/wp-content\/uploads\/2009\/11\/volvo-amazon_fs1.jpg\",\"datePublished\":\"2009-11-06T13:00:57+00:00\",\"dateModified\":\"2023-01-24T12:35:08+00:00\",\"description\":\"The Amazon proves that Volvo's image has always been misunderstood. 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