Cranky Genius: 2009 Yamaha R1


"Japanese invention of the year: Yamaha’s cross-plane crankshaft Bang 270º bang 180º bang 90º bang 180º If Japan has been known for one thing when it comes to cars and motorbikes, it is innovation. This year, Yamaha’s cross-plane crank engine, which appears "

Yamaha: Firsts Among Japanese Equals


"The stunning R1 is not the only Yamaha motorcycle to have occupied the cutting edge of design innovation. Over the last 30 years the company has pioneered more things that worked than any other Japanese corporation. by Rupert Paul"

Access: Denied


"Despite their keenness to export, some of Japan’s best cars never made it to Europe – at least, not officially. Some pre-date the export drive, some were only built in tiny numbers and others they just didn’t think we’"

Friday Lunchtime Semiotics

Bikes Culture

"We're becoming a little obsessed with deconstructing the way cars are marketed and advertised. It's clear to us that by studying the way cars are represented by the hipsters in slick haircuts is the best way to tease out stuff "

The Honda Super Cub


"Of all the vehicles in all the nations in all the continents of the entire world, there is none as ubiquitous as the Honda Super Cub. Better known in the UK as the C-series (C50, C70 and C90) and here "