Scooter Exploitation


We’re not sure where these excruciatingly colourful pieces of scooter-exploitation come from – but we think they might be some sort of Scandinavian take on the ripe old cheese of scooterism.

It’s easy to forget that scooters were originally conceived of as a prim kind of two wheeled transport, with the engine’s modesty nicely preserved by detachable steel skirting.

How this transformation has happened – with the inclusion of globular objects and swimwear, is a mystery to us.

Still, it’s been a while since we ran some marketing steeze. And we thought they’d make you smile…