Adrian Flux is delighted to release a special film to celebrate its continued partnership with Alex Brundle this season.
The modern racing driver explored the world of classic car racing while being sponsored by the company in 2020 – as shown in the beautiful film shot at several of the UK’s greatest motorsport venues throughout the last year.
Brundle, a globally recognised British driver and motorsport commentator, gets behind the Lola T70, Jaguar D-type and Jaguar E-type before sharing his experiences in the cinematic 16-minute piece.
That sort of insight and passion will be delivered again in 2021 with the news the relationship has been extended for another season.
“I am incredibly grateful for the chance to continue experiencing the cars and the respectful but fierce competition,” said the 30-year-old driver, who grew up near King’s Lynn in Norfolk.
“I just love working with Adrian Flux’s tremendous media team to communicate my passion for racing in any era and connecting with people who share that passion with me through all their publications and media channels.
“This video documents the first ‘baby steps’ into an environment where really interesting people race incredible historic cars, very fast indeed. Alongside my day job in the world’s best modern sports car races, I’m excited to continue and I can’t wait for what 2021 will bring.”
Brundle completed his seventh Le Mans 24 and became European Le Mans Series vice champion for United Autosports last season. The son of ex-Formula 1 driver and highly acclaimed commentator Martin Brundle also got behind the mic for F1 TV where he covered the 2020 Formula 2 campaign.
The British endurance star’s experiences of his packed 2021 calendar will form part of more planned content, social media takeovers and behind-the-scenes insights and continues Adrian Flux’s ongoing desire to support motorsport and the classic car market.
Gerry Bucke, Adrian Flux general manager, said: “It was great working with Alex throughout 2020 even if it was a very different year to the one we’d expected.
“He’s not only a fantastic driver but he’s so knowledgeable about his audience and content creation that we managed to put out some really engaging pieces across a variety of platforms. This film is the icing on the cake and we’re so excited for people to see it. We’re sure it’ll interest motorsport fans as well as lovers of classic cars.
“Releasing this film coincides with the announcement that we will be working with Alex again in 2021 and we can’t wait to see what this ongoing partnership between us brings. Alex represents himself, his family name and the brand so well and it’s a nice little touch that he’s doing that having grown up so close to our head office.”
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Photo credits (in order): Gary Hawkins Photography (Image 1 and 2), Jakob Ebrey, United Autosports
